[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″][et_pb_divider admin_label=”Divider” color=”#ffffff” show_divider=”off” divider_style=”solid” divider_position=”top” hide_on_mobile=”on” height=”30″] [\/et_pb_divider][et_pb_blurb admin_label=”Fast Facts” title=”Fast Facts” url_new_window=”off” use_icon=”off” icon_color=”#8cc63f” use_circle=”off” circle_color=”#8cc63f” use_circle_border=”off” circle_border_color=”#8cc63f” icon_placement=”top” animation=”top” background_layout=”light” text_orientation=”left” use_icon_font_size=”off” use_border_color=”on” border_color=”#a5a5a5″ border_style=”solid” header_text_color=”#669933″ custom_padding=”15px|15px|15px|15px”]<\/p>\n
![\"logo-incalf-dairyaustralia\"](\"https:\/\/harrisparkgroup.com.au\/wp-content\/uploads\/2016\/09\/Logo-InCalf-DairyAustralia-300x194.jpg\"){kind=logo}
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Client:<\/strong> Dairy Australia Responsibilities:<\/strong> To promote adoption of the InCalf recommendations on Australian dairy farms<\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Row”][et_pb_column type=”3_4″][et_pb_text admin_label=”Project Description” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” header_text_color=”#669933″ header_font_size=”18px”]<\/p>\n The need<\/u>:\u00a0 The original research by Dairy Australia\u2019s InCalf program found that much of the variation in reproductive efficiency between farms was due to herd management issues. Devising ways for large numbers of farmers to make relevant changes to their herd management would therefore improve the fertility of the national dairy herd.<\/p>\n What we did<\/u>:\u00a0 The Harris Park Group led the fourth funding cycle of InCalf, with Dr Barry Zimmermann as Project Leader. We designed a series of national campaigns to provide content that was simple but effective for core reproductive management areas, namely: bulls, heifers, heat detection, AI and transition cow management. Our aim was to engage the relevant advisers in the modules so that farmers get timely InCalf messages through interactions with their service providers (veterinarians, nutritionists, herd improvement organizations, AI technicians, etc). The modules were designed to be run annually, leading to cumulative practice change on farms.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″][et_pb_blurb admin_label=”Further Reading” title=”Further Reading” url_new_window=”off” use_icon=”off” icon_color=”#8cc63f” use_circle=”off” circle_color=”#8cc63f” use_circle_border=”off” circle_border_color=”#8cc63f” icon_placement=”top” animation=”top” background_layout=”light” text_orientation=”left” use_icon_font_size=”off” use_border_color=”off” border_color=”#ffffff” border_style=”solid” header_text_color=”#669933″]<\/p>\n InCalf Bulls Power Up booklet, 2008<\/a><\/p>\n InCalf AI poster, 2009<\/a><\/p>\n InCalf Cows In Colour brochure, 2009<\/a><\/p>\n
\nLocation:<\/strong> National, coordinated from Melbourne
\nWhen:<\/strong> 2007-2012<\/p>\nProject description<\/span>
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